This course will focus on the business understanding and problem framing. This includes analysis of previous findings; identifying stakeholders’ challenges and organization eco-system; understanding innovation essentials and components of analytics framework to compete on analytics; developing a data strategy for defining key performance metrics, data quality checks,, benchmarking indices; and data sources; introducing big data concepts and technological infrastructure for processing information; discussing innovative business models, appropriate analytical tools and necessary leadership role to implement analytics initiatives and prioritize them for budgeting; efficient resource allocation, effective creation of shared values and sustainable performance growth in a business domain.
- Teacher: Alain Daou
- Teacher: Christodoulos Pavlou
CRN: 231301